Tripwire Funnel: Finding Your Why

Project Overview

Rachel Bryce is a hypothetical renowned life coach, speaker, and author dedicated to helping people break free from lives of quiet desperation and rediscover their passion and purpose. She’s launching a tripwire offer to her audience and offering her coaching program.

Platform

Autoresponder

Project Background

Project Overview

Guide target audience in taking the first step towards her coaching services

Target Audience

Individuals who feels stuck in life, discontented, and unfulfilled

Pain Points

Feeling unfulfilled despite career success, Experiencing a lack of passion and purpose in daily life, Struggling with decision-making about her future

Goals

Discover their true passion and purpose in life. Gain clarity on her long-term personal and professional goals. Develop the courage to make significant life changes

Funnel Goals

Guide target audience in taking the first step towards her coaching services

Target Audience

Individuals who feels stuck in life, discontented, and unfulfilled

Pain Points

Feeling unfulfilled despite career success, Experiencing a lack of passion and purpose in daily life, Struggling with decision-making about her future

Goals

Discover their true passion and purpose in life. Gain clarity on her long-term personal and professional goals. Develop the courage to make significant life changes

Funnel Map

Funnel in Action

Funnel Design

© 2026 Pat Lascuna, All Rights Reserved.

© 2026 Pat Lascuna, All Rights Reserved.