Social Media Posts: NRL Season Updates
Project Background
Nakie partnered with the NRL to create a limited collection tied to the rugby league season. These social media posts were created to promote the partnership, drive awareness of the collection, and engage sports fans during key moments of the season.
Platform
Project Overview
My Role
I handled the visual design of each post, working from provided copy to create layouts suited for social media promotion.
Design Approach
The designs needed to balance two distinct brand identities — Nakie's outdoor lifestyle aesthetic and the bold, high-energy visual language of NRL. I kept the layouts punchy and action-forward while maintaining Nakie's brand consistency throughout.
Design Tools
Photoshop
Canva
My Role
I handled the visual design of each post, sourcing tree planting data directly from Nakie's partner to inform the content, and translating that information into layouts that brought the numbers and impact to life.
Design Approach
The challenge was making data feel exciting and shareable. I leaned into bold typography and earthy, nature-forward visuals to reflect the brand's environmental mission while keeping each post visually arresting enough to stop the scroll.
Design Tools
Photoshop
Canva
Social Media Post Design
© 2026 Pat Lascuna, All Rights Reserved.
© 2026 Pat Lascuna, All Rights Reserved.